Customer-focused Selling

1 or 2-day workshop

Use people science as your sales secret weapon. Take the mystery out of your sales performance and give your sales reps the tools to better understand prospects and themselves.

This workshop combines a skills assessment with targeted learning to help participants quantify and improve the skills needed to execute a strategic approach to selling.

Who should attend?

  • Account executives
  • Sales representatives
  • Business developers
  • Client success managers
  • Sales professionals at any level

What will you learn?

By the end of this workshop you will be able to:

  • Understand a prospect’s perspective and how to show them the value of your product.
  • Quickly identify the characteristics and needs of people with different buying styles.
  • Utilize effective listening, empathy, and communication skills to guide conversations.

What impact will you see?

  • Improved sales performance through benchmarking and continuous development of your salesforce
  • A strategic approach to selling that capitalizes on the talent and strengths of your sales team
  • Increased sales conversion rates driven by the clear articulation of value and understanding of the client’s viewpoin

Selling from the client’s perspective

By the end of this workshop you will be able to:

  • Use the Customer Focused Selling process to create strong customer relationships.
  • Understand the prospect’s perspective and how to sell from their viewpoint.
  • Quickly identify the characteristics and needs of people with different buying styles.
  • Utilize effective listening and questioning strategies to guide conversations.
  • Overcome objections and move the sales process forward.
  • Expand relationships and achieve better sales results.

Contact us to hear more